Myth #7: Debunking the 8 Myths About Buying Direct from a UCaaS Provider

Posted by lantelligence on Aug 24, 2020

In part seven of this eight-part series, we debunk common Myth #7 "Large Enterprise customers are more important for the UCaaS Provider than Master Solutions Provider."

Selecting new UCaaS solution is not a simple nor an easy decision.

The process requires evaluating all the options on the market, going through a validation process, creating a shortlist of several providers and then making the correct decision for your company. Would it not be simpler if you could have someone else, like an expert do your homework for you and then present the best options for your company?

A Master Solutions Provider works on your behalf to find that perfect solution. They can save you time and resources by removing the researching and evaluating time out of the equation. A Master Solutions Provider will work with multiple UCaaS providers to find the
best possible solution not only in price, but in the applications, features and integrations that matter most.

Below, we uncover Myth #7. Continue reading to debunk this common myth. 

Myth: "Large Enterprise customers are more important for the UCaaS Provider than Master Solutions Provider." 

UCaaS Providers treat Master Solutions Provider as their customers just like they will with a direct customer. One partner represents dozens or even hundreds of satisfied end-user customers. Even a medium-sized partner represents 10X the business to the UCaaS Provider than their largest end-user customer.

Every customer, regardless of their size and budget, has a better chance of receiving a higher level of care by purchasing through partners. A partner will drive all technical and non-technical communications with the UCaaS Provider on behalf of the customer to ensure the best possible solution and service. The partner can leverage their experience, expertise, and size on behalf of the end user customer.

You have now debunked the seventh myth about buying direct from a UCaaS provider. If you missed Myth #6, you can check it out here. Find out the 2 remaining myths now and get access to our Myth-Debunking Checklist for the full 8 Myths About Buying UCaaS Direct From a UCaaS Provider. 

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For more UCaaS insights, click HERE. 


Tags: UCaaS, Video, Mitel